Our Story

I’ve loved cookies my whole life. Every December, my family would bake 200 sugar cookies from my great-grandma’s recipe — decorated with royal icing my mom babysat like it was gold. Eventually, my husband Yug joined the chaos, decorating tray after tray with us — an unapologetic perfectionist with his designs.

And every year, I’d bake hundreds more for friends, coworkers, anyone who’d eat them. Yug kept me sane through it all — packing every box, tying every bow, and making the whole operation actually work. Somewhere between the butter and the chaos, I thought: what if I made a cookie that was fully mine?

So I did. One with layered flavor, a custom filling, and structure like pastry — not a sugar bomb, but artfully crafted with balanced flavor. I tested each flavor obsessively (some took 20+ versions), and Yug brought the world to life — designing the branding, mascots, and packaging to match the joy we were chasing.

That’s how Paris & Puff was born: a cookie company where every flavor is bold, balanced, and made with premium ingredients. Where cookies are soft, gooey, and filled with the Good Stuff — like our signature emulsions (a smooth blend of ingredients that gives the filling its melt-in-your-mouth texture).

Tradition meets obsession.

Paris x Puff is where story, flavor, and craft come together — globally inspired stuffed cookies made with real personality.

I was home on summer break and picked up a server job at a local restaurant, where I met Yug. Somehow amidst the chaos of dinner rush, we hit it off. (Yes, we may have “borrowed” some naan during long shifts.)

Years later, we’re still in the kitchen — except now, we’re making the cookies we always wished existed.

Our baking journey started with an Instagram account where Puff and I reviewed our favorite baking books. We were learning from the best and having a blast baking through community baking challenges. I’ve always had a thing for baking books (we’re talking shelves), and after years of testing recipes from the greats, we started wondering: what if we made our own?

That’s when things got intense.

I brought the spreadsheets. Yug brought the design perfectionism. And together, we spent months developing the signature cookies we now sell through Paris x Puff. My corporate background made me deeply analytical — so naturally I broke down flour, fat, and sugar ratios like it was a financial model. Every cookie we make is inspired by the bakers we admire, but built with our own Paris x Puff twist: layered flavor, structure on par with the complexity of pastry, and fillings we develop from scratch.

Yug handles all the design — from branding to mascot creation — and Puff is the emotional support plush who’s been with me since I was 18 (made by Noodoll, if you know you know). He travels with us and even made an appearance at our wedding.

And of course, there’s Skye — a very cuddly rescue pittie who thinks he’s a lapdog and is convinced he’s part of every project.

Paris x Puff is what happens when two people (plus a plush and a pittie) decide cookies deserve to be legendary.